TCC Business Development Symposium

Nov 14, 2019 at 8:30 AM
DePaul Center
1 E. Jackson Blvd.
Room 8005
Chicago, IL 60604
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Date: November 14th, 2019

Time: 8:30 AM - 4:30 PM

DePaul Center
1 E. Jackson Blvd. Room 8005
Chicago, IL 60604

A compendium of content driven speakers and panelists who analyze Business Development and lay down a “best in class” process designed to build the Top Line Revenue within the enterprise. Read more

Members & Member Guests: $100/person
Non-Members: $125/person
Students: $50/person

Tentative Agenda:
8:30 - 9:00 AM: Registration: Sips & Sweets
9:00 - 9:15 AM: Welcome
9:15 - 9:30 AM: Attendee Introductions
9:30 - 10:00 AM: George Abernathy: Future of Freight
10:00 - 11:00 AM: Shipper Panel #1: What Customers Want
11:00 - 11:15 AM: Coffee Break
11:15 - 11:45 AM: Jim Butts: Relationships that Matter
11:45 - 12:15 PM: Denis Beausejour: Six Essentials of Workplace Culture
12:15 - 1:00 PM: Lunch: Table Topic Discussions
1:00 - 2:00 PM: Presidents Panel #2: How Business Leaders Lead
2:00 - 3:00 PM: Bill Bartlett: Strategies to Keep Your Business Ahead of the Curve
3:00 - 4:00 PM: Providers Panel #3: Why Business Development Matters
4:00 -4:30 PM: Reflections

Guest Speakers:

George Abernathy

Bill Bartlett
Founder & President
Corporate Strategies & Solutions, Inc.

Denis Beausejour
Managing Director
O.C. Tanner

Jim Butts
Retired Senior Vice President
C.H. Robinson

Panel Details:

Shipper Panel #1: What Customers Want

Moderated by: Bill Cassidy, Journal of Commerce
Timothy Egan, Kerry
Jennifer Krueger, Ulta Beauty
Vito Parise, Batory Foods
Todd Peterson, World’s Finest Chocolate
Bev Petraitis, TransformCo (formerly Sears)

What do customers (shippers) want? Well, everything of course. It’s about quality, price and service isn’t it. The focus is “perfection.” It’s everything manufactures and retailers deliver to their customers…right? Really? If companies have “Customer Service” departments then they have people and systems built into their processes that suggest that there are returns, reconsiderations or reimbursements required to allow their business relationships to work, then that reality alone says that we are not perfect. We never are.

Presidents Panel #2: How Business Leaders Lead
Moderated by: Nezih Altay, DePaul University
Scott Grady, Rush Trucking
Al Iannelli, Polaris Intermodal
Mike McClelland, Kenco
Bob Moran, First Logistics
Marketplace leaders “make it happen” by focusing on their people, their process and their profit. It starts with the team (their field force). They are the front-line differentiators that make you different from your competition. But you can’t be successful without “the process” and that process must be perceived as the “best in class” in the eyes of the customer or prospect, especially as it relates to carrier equipment, driver availability, company sustainability, competitive technologies and real-time visibility. And all that is just for “openers.” It’s what you need to have just to get in the game.

Providers Panel #3: Why Business Development Matters
Moderated by: Bill Fahrenwald, James Street Associates
Karen Galena, First Logistics
Jason Hilsenbeck,
Brent Hutto,
Joe Locastro, Polaris Intermodal
Brent Michel, Tranzact Technologies
Andrew Smith, Circle Logistics

Customers don’t buy your what or how, Customers buy your why – so says Simon Sinek. And therein lies the opportunity. When people ask you what you do…you tell them what and then how rather than reversing the order so that when you lead with your why they will be compelled to want to know what is behind the why of what you do.

Click here to read full speaker & panel details!

Registration Options:
Register Online
Email TCC Staff at
Call TCC Staff at 630-529-1333

Sponsorship Opportunity

The Traffic Club is always looking for ways to give our member's companies an opportunity to get some recognition. One opportunity the Club offers is the chance to sponsor an event hosted by the Club. If your company is looking for a way to support the Club, and also get a bit of recongition infront of a group of industry peers, this is your chance!

For the Business Development Symposium, we are offering the following Sponsorship Opportunity:

Event Sponsor - $750
Includes the following:
- 2 tickets to event
- Company recognition on sign near registration desk
- Company recognition on sponsor banner on TCC website
- Company recognition in email promotions for event
- Company recognition in edition of The Waybill following the event

If your company is interested in signing up as an Event Sponsor, please click "register" above & select "Sponsor."

Questions? Email TCC Staff at

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